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The Reveal Of New Global Electro-mobility Volvo Buses

The Reveal Of New Global Electro-mobility Volvo Buses

Volvo Buses is expanding its electromobility offer worldwide.


With the launch of the new Volvo BZL Electric chassis, Volvo Buses provides a solid platform for sustainable and efficient public transport in cities around the world, along with reliable and profitable operations for customers.

“We are committed to leading the transformation of our industry towards a more sustainable future. With the launch of the new Volvo BZL Electric, our ambition is to offer the world’s most responsible electric bus systems. We do it by focusing on sustainability, safety and reliability,” says Anna Westerberg, President of Volvo Buses.

The global demand for electromobility solutions in the public transport sector is rising and Volvo Buses expects a rapid increase in the coming years.

“With the new Volvo BZL Electric we offer a global platform for clean, silent, and energy-efficient public transport to meet the rising demand on important markets that are ready for the shift to electromobility,” says Anna Westerberg.

Circularity is important

Environmental care is at the heart of Volvo and sustainability, less noise, lower emissions, and reduced CO2 is essential. Volvo Buses has a wider scope than just that.

“We have a lifecycle perspective and take responsibility for the environmental impact of our products, from the cradle to the grave. This means we ensure that materials, manufacturing, operation and recycling meet the highest environmental standards,” says Anna Westerberg.

At Volvo Buses, circularity is important, and the new Volvo BZL Electric has been developed to be over 90 percent recyclable.

Volvo reliability, efficiency and safety

Volvo Buses has years of experience of electromobility solutions from working closely together with operators all over the world. The new Volvo BZL Electric is designed for both single and double decker applications with multiple options for bodybuilders.

“The new Volvo BZL Electric is based on proven and successful technologies already implemented in Europe. All the chassis and driveline components have been developed and manufactured by Volvo. To safeguard the premium qualities of our buses we partner up with selected bodybuilders around the world,” says Dan Pettersson, Head of International at Volvo Buses.

An electric bus is always part of a system. Route length, frequency, capacity, charging and local regulations all translate into different solutions.

“Through experience, we know that we need to work closely together with our customers and partners to be able to tailor electromobility solutions to each individual city. And through our worldwide service network and dedicated service teams, we can ensure the reliability and efficiency of our products and services even in the long-term perspective. It’s all about delivering zero unplanned downtime,” says Dan Pettersson.

Safety is a guiding star at Volvo, and the new Volvo BZL Electric meets the highest European standards for superior drivability and safe operation. It includes Volvo Buses’ latest connected technology offer, Volvo Connect. With features such as Volvo’s Zone Management, the operator can create safety zones where the maximum speed is limited, for example outside a school or in a bus depot.

A first-class driving experience and charging flexibility

The Volvo BZL Electric features a driveline developed entirely by Volvo. The 200 kW electric motor is coupled to a two-stage automated gearbox. This increases wheel torque at low speed and evens out current peaks, thus reducing energy consumption and sustaining motor and battery health. The driveline can be configured as a single or dual motor unit with a power output of no less than 540 hp. This makes the Volvo BZL Electric an untiring hill climber and allows for swift and smooth operation.

The Volvo BZL Electric is designed for charging flexibility using hardware interfaces for both OppCharge high-power charging on route as well as CCS charging in the depot. Volvo Buses also offers a usable energy commitment, which means that Volvo Buses guarantees capacity for an agreed amount of energy for the operation – thus eliminating any customer worries about batteries.

Facts Volvo BZL Electric
Length (mm): 11,815 (single decker), 10,585 (double decker).
Driveline: Electric motor, max output one/two motors: 200/400 kW (single decker), 200 kW (double decker).
Gearbox: 2-speed automated manual transmission.
Charging: OppCharge, max charge power: 300 kW. Combo2/CCS, max charge power 150 kW.
Energy storage capacity: up to 470 kWh

For more information, please visit volvogroup.com

Press Release_VolvoGroup

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Cox Automotive Forecast: New-Vehicle Sales Stall In September

Cox Automotive Forecast: New-Vehicle Sales Stall in September

Automobile sales in September are forecast to slow for the fifth straight month, as tight inventory, high prices take a toll on the industry.


September U.S. auto sales are forecast to be significantly hampered by an ongoing lack of new-vehicle inventory. According to a forecast released by Cox Automotive, the pace of auto sales, or seasonally adjusted annual rate (SAAR), is expected to finish near 12.1 million, the slowest pace since May 2020, when much of the country was closed during the first wave of the COVID-19 pandemic. The September 2021 sales pace will be down from August’s 13.1 million pace and down from the September 2020 pace of 16.3 million.

Cox Automotive Inc. makes buying, selling, owning and using vehicles easier for everyone. The global company’s more than 27,000 team members and are passionate about helping millions of car shoppers, 40,000 auto dealer clients across five continents and many others throughout the automotive industry thrive for generations to come. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with annual revenues of nearly $20 billion.

Sales volume is forecast by Cox Automotive to come in near a notably low 1.0 million units. The low volume expectations for September 2021 put the month on course to be among the worst in the past decade. Sales volume is expected to be down nearly 26% from last September and down 8.5% from last month. The sales pace in the U.S. market has fallen every month since reaching a peak of 18.3 million in April.

According to Cox Automotive Senior Economist Charlie Chesbrough: “After a strong spring selling season, the supply situation has worsened precipitously and is dragging sales down with it. The monthly declines have been large – the sales pace has declined by more than a million units in each of the past five months. Available supply on dealer lots is now 58% lower than last September, down nearly 1.4 million units.”

The new-vehicle supply shortage is impacting the market in many ways. Manufacturers have cut back significantly on incentives, and transaction prices have risen as a result. In addition, the lack of new-vehicle inventory is steering many dealers and consumers into the used-vehicle market, resulting in higher prices for both wholesale and retail used vehicles.

Q3 2021: The Auto Industry Finds the Bottom

Cox Automotive will officially revise its full-year forecast, with new projections scheduled to be released on September 30.

The underlying economic conditions in the U.S. are currently healthy enough to support higher new-vehicle sales levels. The demand is there. Inventory levels, however, are the unique problem facing the automotive market right now, with disruptions to the global supply chain challenging all automakers, severely impacting available inventory, and pushing many would-be buyers out of the market. In recent research by Cox Automotive’s Kelley Blue Book team, nearly half of would-be buyers indicated in August that they will likely step back from the market, many for three months or more.

Inventory conditions, however, are anticipated to improve in the coming months. “The expectation is that OEM supply issues will improve such that Q4 should have better selling SAARs than the September rate, but that doesn’t mean good selling rates,” said Chesbrough. “Vehicles are getting produced, and some OEMs have improved their supply situation. In recent months, OEMs seem to be managing the situation better now that they’ve had time to adjust. For example, automakers are improving their ability to redirect existing chips to the most important vehicles in their portfolios. This strategy should support better sales in the fourth quarter compared to the third quarter.”

September 2021 Sales Forecast Highlights

  • New light-vehicle sales are forecast to fall to 1.0 million units, or down 357,000 units, nearly 26% from last year. Compared to last month, sales are expected to fall 92,000 or nearly 8%.
  • The SAAR in September 2021 is estimated to be 12.1 million, down from last September’s early COVID recovery pace of 16.3 million and down from August’s 13.1 million supply-constrained level.
  • No segment saw a sales increase in September with the Mid-Size Cars and Compact SUV/Crossover segments seeing the largest year-over-year decreases at -41.0% and -33.7%, respectively.

Cox Automotive Q3 U.S. Auto Sales Forecast Call

Chief Economist Jonathan Smoke and the Industry Insights team will share their take on the overall industry performance on Thursday, September 30, at 10 a.m. EDT. In addition to the economic factors influencing the market, the Industry Insights team will cover the industry’s hottest topics, including inventory, vehicle prices, and valuations. The revised Cox Automotive full-year forecast will be explained, including insights into the outlook for the remainder of the year. 

Register to attend.

* All percentages are based on raw volume, not daily selling rate.

SOURCE Cox Automotive Press Release. 

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New Morrey Volvo Cars Burnaby Offers A Unique Volvo Experience

New Morrey Volvo Cars Burnaby Offers A Unique Volvo Experience

Volvo Car Canada Ltd., a leader in automotive safety and sustainability, is proud to announce the opening of Morrey Volvo Cars Burnaby.


Following the recent opening of Volvo Cars Royal Oak in Calgary, the launch of Morrey Volvo Cars demonstrates further growth for the Volvo brand as it turns its focus to the Lower Mainland as a primary market for expansion. 

With electric vehicle sales in British Columbia increasing in 2021, the opening of Morrey Volvo Cars Burnaby will help address the consumer demand for EV’s and will better serve the growing sales and service needs of valued Volvo customers in Burnaby and its surrounding areas. 

Volvo Car Canada Ltd. is a subsidiary of Volvo Car Group of Gothenburg, Sweden. VCCL provides marketing, sales, parts, service, technology and training support to the 38 Volvo automobile retailers across Canada

“B.C. is a national leader in EV adoption, and the Lower Mainland is one of the prime markets around the country where we have been able to grow our brand,” said Matt Girgis, managing director of Volvo Car Canada Ltd. “As such, we’re excited to now offer our customers a retail location in Burnaby. Congratulations to the Morrey Auto Group and team on the opening of this address, and welcome to the Volvo Family.” 

Conveniently located on 1.5 acres on Still Creek Drive in Burnaby, the new Morrey Volvo Cars offers a unique footprint amongst luxury automotive dealerships in the surrounding area. The 15,675 square foot facility offers a full-service showroom for both new and certified by Volvo vehicle sales, 6 service bays, and is in the active planning stages of installing electric vehicle chargers throughout the property to support Volvo’s all-electric future.

By the end of 2023, Morrey Volvo Cars Burnaby is also slated for a full renovation to reflect Volvo’s design philosophy for all retail locations. Dubbed the ‘Volvo Retail Experience’ or ‘VRE’ for short, this facility design concept features both understated and modern Scandinavian design cues that reflect the company’s Swedish roots.

“We’re thrilled to have the opportunity to partner with Volvo Car Canada and are convinced that this new retail location will provide another convenient point of sales and service in Metro Vancouver to effectively serve the needs of our existing and future customers in this growing market,” said Jason Morrey, of Morrey Volvo Cars Burnaby.

For more information, please refer to the Volvo Cars Canada media website at:
www.media.volvocars.com/ca/en-ca

SOURCE Volvo Car Canada Ltd Press Release.

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Ericsson To Support Malaysia’s Digital Transformation

Ericsson to support Malaysia’s digital transformation

Malaysia and its economy are poised to benefit from a 10-year 5G partnership between Ericsson (NASDAQ: ERIC) and Digital Nasional Berhad (DNB) to drive the nationwide deployment of the next-generation wireless cellular technology in Malaysia.


Ericsson enters 10-year partnership with Digital Nasional Berhad (DNB) to deliver a nationwide 5G single wholesale network for Malaysia.

5G’s speed, low-latency, and large-data-handling capabilities will digitally transform the nation, while creating a 5G ecosystem that will power innovation in areas such as artificial intelligence (AI), augmented reality (AR), virtual reality (VR) and automation across a range of enterprise, industry and multi-sector Internet of Things (IoT) use cases.

By utilizing the capabilities of 5G and accelerating the deployment of Malaysia’s nationwide 5G network and ecosystem, DNB will provide access and services to mobile service providers and others licensed by the regulators, to enable a world-class 5G experience and make Industry 4.0 a reality in Malaysia.

Ralph Marshall, Chief Executive Officer, DNB, says: “DNB is committed to delivering the best technology and innovation opportunities for Malaysians, businesses and government to ensure that Malaysia takes its place at the forefront of the global digital economy. We identified Ericsson to offer the best next generation 5G technology and professional services available to suit DNB’s specific and unique requirements.”

Ericsson’s participation in the national 5G project will see direct and indirect socio-economic contributions in areas such as job creation, partnership with Bumiputera and other local contractors and ecosystem players, and knowledge and capacity building in Malaysia.

David Hägerbro, Head of Ericsson Malaysia, Sri Lanka and Bangladesh, says: “5G is a platform for open innovation and is becoming the cornerstone upon which a country’s competitiveness is built. Malaysia’s and DNB’s commitment to accelerating the deployment of 5G is to be congratulated, as it will speed up the adoption of 5G nationally, bridge the digital divide and transform the nation. 5G will help to facilitate the government’s ambition to promote Malaysians to become technology creators through development of 5G applications and use cases.”

He adds: “With a 56-year legacy of contributing to Malaysia’s development, we are excited to be extending our commitment to the nation. Ericsson is confident that with our global 5G leadership and strong deployment capabilities, we will meet the deployment targets set by DNB.”

DNB’s exclusive partnership with Ericsson spans delivery of energy-efficient Ericsson Radio System products and solutions, including Ericsson Spectrum Sharing, a software for wide-area 5G coverage.

The scope also includes cloud-native 5G Core and 5G Radio Access (RAN) nationwide. Ericsson will also manage the unique requirements of a single wholesale network with its leading Managed Services offering, Ericsson Operations Engine. The solution will enhance the performance of DNB’s network using AI , automation and cognitive software to predict and prevent issues.

Ericsson’s end-to-end scope also includes operational support systems (OSS) and business support systems (BSS) solutions.

DNB is tasked with helping Malaysia to achieve its digital aspirations as outlined in the government’s MyDIGITAL blueprint, which plans to transform Malaysia into a digitally driven, high income nation and a leader in digital content, cyber security and digital economy in the Southeast Asia region.

DNB also supports the modernization of the nation’s mobile networks as part of the national digital infrastructure plan, Jalinan Digital Negara (Jendela), to ensure every Malaysian has quality internet connectivity.

DNB aims to launch Malaysia’s first 5G network in Kuala Lumpur, Putrajaya and Cyberjaya in the initial phase. Ericsson’s local presence and deployment expertise are key to meeting DNB’s target of 80 percent 5G nationwide population coverage by 2024.

This information was brought to you by Cision http://news.cision.com

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Will Liquid Fuels Play A Role In EU’s Decarbonization?

Will Liquid Fuels Play a Role in EU’s Decarbonization?

The Methanol Institute (MI) is hosting a webinar titled Fit for 55: Key Implications for Liquid Fuels on October 7, 13:00 (CEST). Speakers from the European Commission, FuelsEurope, and OCI/BioMCN, will present about the role of liquid fuels under the Fit for 55 package.


In July, the European Commission announced the Fit for 55 package, a collection of 13 policy initiatives aimed at fulfilling the European Union’s climate ambition. The policy instruments amended and established under these proposals significantly affect the future market for liquid fuels. In the webinar, speakers will provide their thoughts on the changing regulatory landscape and share their views on potential improvements necessary to attain the objective of reducing carbon emissions in the EU. 

Renewable and low-carbon liquid fuels, such as methanol, offer immediate climate benefits and a clear decarbonization pathway. They may be produced from a range of renewable sources, such as municipal solid waste or renewable electricity, and in the long-term enable the progressive replacement of fossil fuels in road, maritime, and aviation. Numerous studies have shown that despite the fastest transition possible towards electric vehicles, carbon-neutrality in the EU will require the contribution of renewable and low-carbon liquid fuels. They enable an accelerated energy transition that extends to difficult-to-electrify mobility segments like long-haul transport and shipping. Important questions have been raised on the extent to which the Fit for 55 package recognizes the pivotal contribution of renewable and low-carbon liquid fuels. 

While the continued integration of such fuels will accrue climate benefits across the transport sector, their role in the EU’s path towards decarbonization is contested. Their climate benefits are recognized under the Renewable Energy Directive, but their future role in the EU’s fuel mix is threatened by CO2 emission standards. Does the Fit for 55 package truly unlock the potential of low-carbon liquid fuels to address climate change? This and more in the Fit for 55: Key Implications for Liquid Fuels webinar.

Interested participants can register here.

SOURCE The Methanol Institute (MI) Press Release

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“Trade In, Trade Up” Your Old Forklift

“Trade In, Trade Up” Your Old Forklift

Customers can take advantage of this substantial trade-in offer to replace existing used forklifts with new dependable, high quality Crown equipment at a considerable savings.


AUCKLAND, New Zealand, September 28, 2021 — Crown Equipment, one of the world’s largest material handling companies, has launched its latest programme initiative, “Trade In – Trade Up” for New Zealand customers. The programme provides businesses with an option to trade in their used and worn forklifts for the greater quality, better performance and higher efficiency of Crown lift trucks.

By trading in their old forklifts to trade up to a new Crown, customers can expect to improve work task performance, health and safety of the operators and overall productivity. Crown’s new forklift trade-up programme provides superb performance and modern reliability, reduced maintenance costs and significant operational benefits. Additionally, existing Crown customers also benefit from this programme if they have an old Crown forklift at end of life that needs to be upgraded.

Following the recent massive shifts towards fuel-intensive to material-intensive energy sources, Crown’s initiative of recycling used and old forklifts is certainly the right step ahead. 

Read More: Global Transition Towards Electric Vehicles Poses Major Challenges.

Each trade-up includes:

  • A free needs analysis of a customer’s operation
  • A complete solution utilising the latest MHE technology
  • Improved forklift performance and modern reliability
  • Significant operational and business cost benefits
  • Reduced maintenance downtime
  • Local service and support with a nationwide reach
  • Genuine manufacturer parts

Customers can take advantage of this substantial trade-in offer to replace existing used forklifts with new dependable, high quality Crown equipment at a considerable savings. New Crown forklifts, supported with a comprehensive manufacturer’s warranty and quality post-sales Crown service, can help New Zealand businesses improve productivity and efficiency while reducing their total cost of ownership.

Hopefully, such Initiatives can be further expanded and implemented in many more countries and cities to create a circular economy and sustainable future.  

For more information, please visit the “Trade In – Trade Up” promotion page to learn more about the programme.

SOURCE Crown Equipment Pty Ltd Press Release

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Huawei Connect 2021: Diving Into Digital

Huawei Connect 2021: Diving Into Digital

Huawei unveiled breakthrough innovations in several different domains, providing a first look at its comprehensive digital infrastructure range. Several of these innovations are completely new and have never been seen before outside of Huawei’s labs. The release highlighted how these products and solutions are set to shape digital infrastructure for the next decade.


Huawei’s annual flagship event for the global ICT industry – HUAWEI CONNECT 2021 – officially kicked off on September 23, 2021 at Shenzhen, China. This year’s event, themed “Dive into Digital”, explores how digital technology can better integrate with business scenarios and industry know-how to address critical business challenges, and how stakeholders can work together more effectively to foster an open industry ecosystem and drive shared success.

The event schedules four keynotes, five summits, and 66 sessions, featuring more than 200 speakers, including industry visionaries, business leaders, top tech experts, and ecosystem partners. It is live-streamed in 11 languages on Huawei’s corporate website and by its media partners. The event also featured online exhibitions, remote visits to exhibition halls, and open panel discussions, enabling online interaction and one-stop experiences.

Huawei Rotating Chairman Eric Xu graced the event with a keynote speech titled “Innovating Nonstop for Faster Digitalization”.In his keynote, Xu spoke about how helping industries go digital is a critical aspect of Huawei’s mission to bring digital to every person, home, and organization for a fully connected, intelligent world.

Xu said, “Digital development relies on digital technology. For digital technology to stay relevant, we must continue to innovate and create value. Cloud, AI, and networks are three critical digital technologies.” Xu then shared some of the progress Huawei has made in these three areas, what Huawei is doing to enable low-carbon development, and where the industry as a whole is heading.

At the event, Xu launched the industry’s first distributed, cloud-native service called UCS – a ubiquitous cloud-native service available on HUAWEI CLOUD. With UCS, Huawei plans to provide enterprises with a consistent experience while using cloud-native applications that are not constrained by geographical, cross-cloud, or traffic limitations, thereby accelerating digital transformation in all industries.

Xu also introduced Huawei’s innovations in the network domain. As organizations go digital, they tend to see exponential growth in network complexity. To tackle this, Huawei has been innovating solutions for global networks based on the concept of autonomous driving network (ADN). The company has been working with customers in the finance, education, and healthcare sectors to innovate and deploy new applications, and build networks that are self-fulfilling, self-healing, self-optimizing, and autonomous.

Xu went on to explain how Huawei is using digital technology to support low-carbon development, as part of global efforts to achieve peak CO2 emissions and carbon neutrality.

Specifically, Huawei focuses on three key initiatives:

  1. Investing and innovating in energy-saving technologies to deliver more energy-efficient ICT products for a low-carbon ICT industry;
  2. Investing in innovations where power electronics and digital technologies converge to promote clean energy and the digitalization of traditional energy; and
  3. Providing digital technology to help all sectors go digital and low-carbon.

Zhang Ping’an, CEO of Cloud BU and President of Huawei Consumer Cloud Service, elaborated on HUAWEI CLOUD’s strategic initiatives and launched new services and products at the event. “HUAWEI CLOUD joins our customers and partners to dive into digital and explore the potential of Everything as a Service – Infrastructure as a Service for global accessibility, Technology as a Service for flexible innovation, and Expertise as a Service for shared excellence,” says Zhang.

Zhang also announced two new Regions in Mexico and China’s Ulanqab, and launched 10 new HUAWEI CLOUD services. The announcement included MacroVerse – HUAWEI CLOUD aPaaS, OptVerse AI Solver, HUAWEI CLOUD Stack 8.1, SparkRTC – a real-time audio and video service, and Pangu, a large model for drug molecules.

Customers and partners in attendance included Christophe Ozer, Head of Orange Cloud (Orange Flexible Engine) APAC; Wu Qiang, Vice President of Tianjin Port Holdings; Chen Haining, General Manager of IT Dept from Shanghai Pudong Development Bank; and Jiang Chuanrong, Chairman of Shanghai Mirror Pictures.

Xu concluded his speech with, “Nonstop innovation has been the driving force behind digitalization thus far. Moving forward, if we hope to reach more ambitious goals for digitalization, nonstop innovation will continue to be key. So let’s innovate nonstop for a better future.”

Huawei hosts HUAWEI CONNECT 2021 online from September 23 to October 31. 

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Mouser And STMicroelectronics Develop New Content Stream Devoted To The Latest In Industry 4.0

Mouser and STMicroelectronics Develop New Content Stream Devoted to the Latest in Industry 4.0

Mouser Electronics, the authorized global distributor with the newest semiconductors and electronic components, and STMicroelectronics (ST), a global semiconductor leader serving customers across the spectrum of electronics applications, have partnered to create a new resource site highlighting the products, insights and strategies required for smart industry designs.


STMicroelectronics is a technology leader in enabling designs for Industry 4.0, offering the connectivity and sensor solutions needed to create the next generation of smart designs. The new Industry 4.0 content stream includes more than two dozen articles, flipbooks, and product descriptions to support advanced industrial solutions.

The site also features Industrial Sensing Solutions, a recent eBook from Mouser and ST that explores the different types of intelligent sensors and the technical challenges that may arise when using them in designs. Each article and flipbook includes product information for relevant STMicroelectronics products, allowing engineers to quickly identify and learn about the technology needed for Industry 4.0 applications.

Mouser offers a wide range of ST solutions, including several sensors and development kits for prototyping intelligent industrial applications. STEVAL-MKSBOX1V1 SensorTile.box is a ready-to-use development kit with wireless Internet of Things (IoT) and wearable sensor platform to help engineers use and develop apps based on remote motion and environmental sensor data, regardless of expertise level. ST’s STEVAL-BFA001V2B industrial reference design kit makes it easy for engineers to build condition monitoring and predictive maintenance solutions for industrial applications. The easy-to-use kit includes a specialty industrial sensor board as well as a programming and debugging tool.

Designers and engineers can access the platform by visiting https://st.mouser.com/industry-4-0.

To visit the Industry 4.0 content stream, go to https://st.mouser.com/industry-4-0.

To learn more about STMicroelectronics, visit https://www.mouser.com/manufacturer/stmicroelectronics/.

For more information, visit https://www.mouser.com/.

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Latest Report 2021: Metalworking Tool Holder And Fluid Additives Market

Latest Report 2021: Metalworking Tool Holder and Fluid Additives Market

MARKET SIZE, INSIGHTS, KEY PLAYERS, BUSINESS OPPORTUNITIES, COVID-19 IMPACT AND EMERGING TRENDS BY 2028

By Ashwini Balan, Eastern Trade Media


Stratagem Market Insights, recently released their latest market reports  “Global Metalworking Tool Holder Market and “Global Metalworking Fluid Additives Market” which forecasts further growth in the global supply and demand as well as builds upon their previous iteration.

The new release reinforces the sentiment that the 2021-2028 period is expected to be a promising period globally for both Metalworking Tool Holder Market and Metalworking Fluid Additives Market.

I will be summarising both of the reports below, you can view the complete version on their respective pages.

  1. Overview of the report 
    The global Metalworking Tool Holder and Fluid Additives Market report provides an encompassing study of the said market, which covers geographical regions and sub-regions in the world and provides a comprehensive outlook on market size, global sales, growth opportunities, and cost in the respective regions. The report discusses different features of the Metalworking Tool Holder and Fluid Additives Market as well as offers a comprehensive analysis of historical data regarding the development of the market. It provides a detailed study on emerging trends and what strategic decisions business owners are required to take, in order to gain adequate profit during the forecast period. The report also provides the COVID-19 analysis and how the pandemic has affected the market growth and provided novel opportunities in the market.
  2. Market Estimation:
    The data processed and validated in secondary and primary research is analyzed to compute market estimation statistics. It involves market breakdown, bottom-up, and top-down research. The research team considers macroeconomic factors to forecast a comprehensive statistical time series. Each data point is validated through the process data triangulation method to derive the final market estimation.
  3. COVID-19 Impact:
    The updated report, free extract available, comes with an option to access premium features that covers extensive past, current, and future data. Other valuable updates to the Market report include a reviewed and refined pricing model for manufacturing and launch prices. The report incorporates new content to help give decision-makers key knowledge about the market and offers up-to-date forecasts accounting for the economic situation and impact of COVID-19.
  4. Market Competition Assessment:

    Metalworking Tool Holder
    The Metalworking Tool Holder Market is observed as the most diversified and competitive market comprising a large number of players. The market is dominated by several players, depending on their major competencies.
    The key players in this market are
    Sandvik AB, Guhring Inc, Kennametal Inc
    Ceratizit S.A., Kyocera Unimerco Tooling A/S, Ingersoll Cutting Tool Company
     Haimer GmbH, Schunk GmbH & Co KG, Collis Toolholder Corp, BIG KAISER Precision Tooling Inc.

    Metalworking Fluid Additives
    The key players in this market are
    – 
    Lubrizol, Afton, FUCHS
    Ingevity, Chevron Oronite, Dover Chemical
    Evonik Industries, BASF, Vanderbilt Chemicals, Dow
  5. Segments Covered in the Report:
    This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2028. For the purpose of this study, Stratagem Market Insights has segmented the global Metalworking Tool Holder Market report on the basis of Types, Applications, and Regions.By Product Type, the market is primarily segmented into:
    For Metalworking Tool Holder
    – Machining Centers, Lathe Machines, Gear Cutting Machines, and others
    For Metalworking Fluid Additives
    – Lubricity Agents, emulsifiers, Corrosion Inhibitors, defoamers, Amines[ specialty amines], and Biocides.
    By Applications, the market is segmented into:
    For Metalworking Tool Holder
    – Automobile, Aerospace&Defense, Electronics,Power&Energy and others
    For Metalworking Fluid Additives
    Metal Removal Fluids, Metal Treating Fluids, Metal Forming Fluids and Metal Protecting Fluids
    The report covers the following Regions:
    – North America, Latin America
    – Europe, Asia Pacific
    – Africa, Middle East
  6. The Report Sheds Light on Various Aspects of the Market, Some of the important ones are:
    – What can be the best investment choices for venturing into new product and service lines?
    – Which regions might see the demand maturing in certain segments in near future?
    – Which government regulations might challenge the status of key regional markets?
    – What are some of the value-grab opportunities in various segments?
    – What will be the barrier to entry for new players in the market?
  7. Why You Should Get This Report:
    – The report provides an all-inclusive environment of the analysis for the market
    – In-depth secondary research and primary interviews
    – Impact of various social, political, and economic factors
    – Porter’s Five Forces Analysis
    – Competitive Landscape
  8. Available Customizations:
    Custom research is one of the most crucial components of the business strategy that helps an organization gain insight into a specific business sector, aligned with its specific area of interest. Thus, SMI offers more accurate, pragmatic, and actionable information specifically tailored to suit your business needs.

I hope you found this a good read and queries regarding this report are answered under the frequently-asked-question(FAQ) section of the website. 

References of Content:
[1] “Global Metalworking Tool Holder Market
[2] “Global Metalworking Fluid Additives Market”

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Ford Motor To Cease Operations In India: What Happens Next?

Ford Motor To Cease Operations in India: What Happens Next?

“To continue investing … we needed to show a path for a reasonable return on investment,” Ford India head Anurag Mehrotra told reporters last week. “Unfortunately, we are not able to do that,” Anurag concludes. 


Ford India Private Limited announced on 9 September 2021, their intent to shut down their two manufacturing plants located in Chennai, Tamil Nadu, and Sanand, Gujarat. Their decision to move out of the Indian market comes with a heavy heart. After sinking $2.5 billion in India since entry and burning another $2 billion over the past decade alone, Ford decided not to invest more. 

Ford Motors’ venture into India was not easy, especially being one of the first multinational automobile companies entering into the Indian market and their journey was neither smooth with tough competition from companies such as Japan’s Suzuki Motor Corp. and South Korea’s Hyundai Motor Co. Surprisingly, they were not the only global automobile corporations that have found it difficult to sustain India’s automobile market which is the fourth largest in the world based upon production statistics of 2017. In fact, Ford’s American rival General Motors (GM) and the American motorcycle company Harley-Davidson are also on the list of global companies that have ceased manufacturing in India.

Factors Contributing To Ford India’s Closure

Some of the key factors were:

  • Failure to adapt to the Indian Consumers’ Portfolio

Indian consumers prefer small, cheap, fuel-efficient cars that could bump over uneven roads without needing expensive repairs. In India, 95% of cars are priced below $20,000.”The struggle for many global brands has always been meeting India’s price point because they brought global products that were developed for mature markets at a high-cost structure,” commented analyst Ammar Master at LMC Automotive. 

An automobile industry expert from India who prefers annonymity,  pointed out that Ford did not fully customize its car platforms. India is a right-hand drive market whereas in the US it is left-hand drive.  The expert adds, “Some of the Ford India’s car models, the owner-driver, had to get down, go around the vehicle, open the left side door to unlock the boot, certainly a tedious affair,” the expert explained. 

  • Difficult Market for Global Brands

Some of Ford’s missteps can be traced to when it drove into India in the mid-1990s. While Maruti Suzuki India Ltd and Hyundai Motor India Ltd cashed in on launching new models at different price points, Ford and General Motors failed to do so as they didn’t have a small car in their global portfolio. Ford mentioned that it had considered bringing more models to India but determined it could not do so profitably. 

In addition, an automobile industry expert from India pointed out that Ford did not fully customize its car platforms. India is a right-hand drive market whereas in the US it is a left-hand drive. As such, “Some of the Ford India’s car models, the owner-driver, had to get down, go around the vehicle, open the left side door to unlock the boot, certainly a tedious affair,” the expert explained. 

Hence, as a whole, “U.S. manufacturers with large truck DNAs struggled to create a good and profitable small vehicle. Nobody got the product quite right and losses piled up,” said Ravi Bhati, President of JATO Dynamics Ltd.

While India’s auto market has been described as tough to crack, Hyundai subsidiary Kia Motors and China’s MG Motor are among the exceptions, having made significant inroads over the last couple of years.

  • Demand Has Been Muted

Auto sales have registered a combined annual growth rate of just 1.5 per cent in India over the past five years, upsetting the plans of MNCs who have heavily invested in the Indian markets. In conjunction with the Indian market’s downturn, the automobile industry demand for combustion vehicles, in general, is declining due to the transition towards an all-electric future. 

“The industry has been witnessing comparatively slower growth in the last 18 months… There have been a lot of statements about the importance of the automobile industry, but in terms of concrete action, which would reverse the decline, I haven’t seen any action on the ground. I don’t think the car industry would revive either with ICEs, or with the CNG, biofuels or EVs unless we address the question of affordability of cars for the consumers,” Maruti Suzuki chairman R C Bhargava had said.

Therefore, a combination of factors snowballed over 25 years with the pandemic last year, exacerbating the economic losses to a point of no return.

Ford considered several options in India, including partnerships, platform sharing and contract manufacturing with other carmakers before deciding to shut down factories in India.

What Is Next?

  1. For Ford India Employees

“The company has to export about 30,000 cars by the end of this year. So, the management has cajoled the workers to restart production while holding talks relating to the plant closure,” another worker told IANS preferring anonymity.

According to Ford India, about 4,000 employees are expected to be affected by its decision. The union officials are also studying the settlement packages offered by other companies and to avoid other pitfalls so that they can secure a good compensation package if they are not able to protect their jobs.

       2.  For India and automobile industry competitors

The retreat by Ford is a further blow to Prime Minister Narendra Modi’s Make-in-India program, which encourages companies to manufacture locally. Tesla Inc. has urged Modi’s administration to allow it to import cars more cheaply before it commits to setting up a factory in the country.

According to Vahishta Unwalla, Lead Analyst-Industry Research Team, Care Ratings Ltd, companies in the utility vehicle space like Maruti Suzuki, Hyundai Motor, Kia Motors India Pvt Ltd and Tata Motors Ltd shall benefit by the exit of Ford India. She adds that since Ford India is not a major player in any car segment,  its absence will not result in any substantial windfall for other players.

More updates on Ford can be found https://corporate.ford.com/

References of Content:

[1] What the exit of Ford Motor Company from India tells us by MG Arun, India Today
[2]
Ford Motor Company bails on India, will shut car factories there    by Ragini Saxena and Keith Naughton (Bloomberg)
[3] Ford motor to cease local production in india shut down both plants report by Pranav Mukul
[4] What went wrong with Ford in India and who will benefit from its exit? by IANS, Chennai


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