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Rise Of Digital Trends In Southeast Asia

Rise Of Digital Trends In Southeast Asia

Digital circulation continues to grow at a steady pace, primarily from the intensified efforts in globally, including Southeast Asia. Digital advertising revenue continues to grow worldwide (5.38 percent in 2017). Revenue from digital circulation continues to grow at a double-digit rate, having increased 18.4 percent year-on-year. In-house article by Asia Pacific Metalworking Equipment News (APMEN).

The economic integration of Southeast Asia – which would turn a region with a population of 650 million and a nominal GDP of US$6.5 trillion into one of the world’s biggest and most dynamic emerging markets—has been an aspiration of forward-thinking regional leaders for nearly three decades (BCG reports).

Now a powerful new force – the rapid adoption of digital technologies by the region’s businesses and increasingly affluent consumers – is complementing government efforts by making a common market a reality. Invisible data highways are bridging a wide variety of languages and cultures through smartphones, the Internet, and social media. Companies are using this connectivity to offer new, accessible services to the region’s consumers. And according to a research by BCG, digital technologies already heavily influence the purchasing decisions of Southeast Asians.

As eMarketer has stated, 2018 is expected to see 48.8 percent of all advertising spend directed towards to digital, before nudging over the 50 percent threshold in 2019. By this time in 2019, the pendulum will have well and truly swung, never to swing back.

APMEN Offers The Best Digital Ad Exposure In The Region

The web portal for Asia Pacific Metalworking Equipment News (www.equipment-news.com) itself has seen a major growth in the number of visitors year-on-year. February 2019 web figures shown that there has been a big jump to 148 percent from the figures recorded in February 2018.

The APMEN digital offerings for clients to reach their branding and marketing goals include web banners,  sponsored content and videos, e-newsletter advertisements as well as electronic digital marketing (EDM).

Top Banner Ads

Banner ads, be it top or middle, are effective in progressing a potential customer from unawareness of your product or service to “top-of-mind” awareness, in which your brand is the first that comes to a buyer’s mind.

Top banner ad is a great way to generate exposure from a webpage and the links threaded within. The most obvious benefit of top banner ad is that users are drawn to click on the banner and visit the advertiser’s site.

Another benefit is that it builds brand recognition rapidly. By measuring clickthrough in contrast to site traffic, you get a precise measurement of the performance of the banner ads, which will fluctuate frequently.

Top banner is an ideal spot as they do not interfere with the text content of the page as much as a middle banner.  They are also less likely to be blocked.

Middle Banner Ads

Middle banner ads are closer to content, and tend to be more successful than ads placed farther away. Ad in the middle of the content will grab site visitor’s attention as it puts a break in-between paragraphs and forces readers to read.

Studies have proven that the most successful ad positions are within the content (44.66 percent response), within the heading (27.32 percent response), within the left (7.88 percent response) and right (9.28 percent response columns, rounded out by rotating ads (4.74 percent response) and ads below the fold (1.93 percent response) .

Sponsored Content & Videos

Fastest growing vertical in digital advertising: 48 percent of marketers anticipated increasing their influencer marketing spends this year to shore up their sponsored footprint, contributing to a sector that is rapidly growing and is currently estimated at US$1.3 billion annually.

Raise awareness for your brand, product or service. Sponsored content is a great way to educate your target audience about aspects of your company, product or service.  This may include sponsored videos and sponsored reviews.

Develop thought leadership.  Some sponsored content is on informational topics that you want your brand associated with in your target audience’s mind.

Build positive sentiment toward your brand.  Sponsored content as part of an overall marketing campaign helps manage how the business community perceives your brand.

E-Newsletter

Be personal and relevant. By using your customer data right, you can increase the relevance and thereby also the chance to convert subscribers into customers.

Measure how your newsletter is performing. Take advantage of statistics and monitor how many people opened the letter, which links were clicked on and who ended their subscriptions.

Electronic Direct Marketing (EDM)

One major advantage of direct-mail advertising is that it is highly targeted and measurable. A company can easily measure the results of one or multiple direct-mail campaigns.

Computer programmes allow companies to address consumers by name in direct-mail campaigns. Therefore, the message of the sales letter, for example, is directed at a particular person as if the owner is speaking directly to them.

Direct-mail advertising is cost effective. Companies can easily design colourful or eye-appealing brochures with their computers and desktop software and have thousands of copies printed affordably by a print vendor.

Click here to advertise with us!

 

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ABB: Digital Switchgear

ABB: Digital Switchgear

ABB’s new digital switchgear, the ABB Ability air-insulated switchgear (AIS) for medium-voltage (MV) or UniSec Digital builds upon the company’s MV AIS technologies to enable safe, flexible and smart electrical networks that can deliver power reliably and efficiently and provides an added function of serving secondary power distribution needs as well. It also allows for flexibility and expansion of the switchgear line-up without the need for complex additional wiring. The new digital switchgear technology is also easily adaptable and changes can be introduced with software logic in the protection relays via interoperability in the IEC 61850, which is a communications standard that was established in response to the challenges in connected Industry 4.0 ecosystems.

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2018 Recap: Vietnam’s Key Sci-Tech Events

2018 Recap: Vietnam’s Key Sci-Tech Events

This is the 13th year in a row that the Vietnam Science and Technology Journalists Club has announced the list of outstanding science and technology events in 2018 and the key areas covering policy development, digital knowledge systems, entrepreneurship, international breakthroughs and pivotal investments are as shown below.

Implementation Of The Digital Vietnamese Knowledge System  

On 1 January 2018, the “Digital Vietnamese knowledge system” project was launched in Hanoi with the aim of spurring knowledge exchanges, creativity and connectivity among the local community.

Through this project, comprehensive knowledge system in all fields will be developed so as to facilitate learning, enhance creative research and bolster the application of scientific and technological advances.

Ultimately, it is expected that the “Digital Vietnamese knowledge system” will provide a foundation to kickstart Vietnam’s entrepreneurial innovation movement.

Launch Of The Support Fund for Science And Technology Applications By Vingroup

On 21 August 2018, Vingroup launched the Support Fund for Science and Technology Applications. Through this fund, research projects in computer science, artificial intelligence (AI), robotics, automation, nanotechnology, renewable energy and next-generation materials will be supported through a combined investment value of approximately USD 86 million.

Development Of The A Chau Hi-tech Electrical Equipment Factory Project

On 1 November 2018, the Hoa Lac Hi-tech Park Management Board granted an investment license to A Chau Industrial Technology Joint Stock Company to build the A Chau Hi-tech Electrical Equipment Factory.

This was a pivotal moment in the field of manufacturing, integrated development, operational management, monitoring of energy system automation as Vietnam is among the first two countries to receive high technology transfers from Schneider Electric Group.

International integration: International activities on Industry 4.0 showcased in Vietnam

On 13 July 2018, the Industry 4.0 Summit occurred in Hanoi. The event attracted 2,000 delegates, including 11 ambassadors and representatives of international organisations and over 50 leading experts globally as well as domestic and international enterprises. Chaired by Prime Minister Nguyen Xuan Phuc, the forum strove to build policies for Vietnam to participate in the Fourth Industrial Revolution in a proactive and effective manner.

To add to this, between 11 to 13 September 2018, the World Economic Forum on ASEAN in 2018 (WEF ASEAN 2018) with the theme “ASEAN 4.0: The spirit of enterprise and the Industrial Revolution 4.0” was held in Hanoi. With an attendance that included General Secretary of the Communist Party of Vietnam Nguyen Phu Trong and Prime Minister Nguyen Xuen Phu, the conference was rated as the most successful regional conference and boosted over 1,000 delegates in total.

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Manufacturing Indonesia Launches With Industry 4.0 Focus

Manufacturing Indonesia Launches With Industry 4.0 Focus

Manufacturing Indonesia has launched today and aims at providing industry players with a better understanding of technologies behind industry 4.0 manufacturing. Occurring from December 5 to 8, 2018 at JI Expo Kemayoran, the event incorporats Machine Tool Indonesia, Tools & Hardware Indonesia, and Industrial Automation & Logistic Indonesia 2018.

Over 1,600 exhibiting companies from Canada, Germany, Indonesia, Japan, South Korea, Singapore, Taiwan, United Kingdom, USA, P.R. China, Sweden, will participate at the show which had previously attracted 34,000 trade attendees and industry leaders.

This year, an Industry 4.0 Showcase will be introduced and it will feature 9 major industry pillars including additive manufacturing, augmented reality, big data & analytics, cybersecurity, and autonomous robots.

“The essence of Manufacturing Indonesia is all about technology. The highlight is the Industry 4.0 showcase with the entire ecosystem of Industry 4.0 on display to uncover the potential of Indonesia’s smart manufacturing in the future. We strongly believe that growth is driven by technology and with it will enable manufacturers gain competitive edge through increased productivity. On this 32nd edition, we connect thousands of manufacturers together with technology and solution providers from over 28 countries and regions to support the “Making Indonesia 4.0” roadmap for a more efficient economy besides higher quality output in the industry sector,” said Maysia Stephanie, Project Director of Pamerindo Indonesia.

Indonesian Ministry of Industry has also initiated an industry 4.0 roadmap, Making Indonesia 4.0, earlier this year, which integrates industrial production and manufacturing with the new digital-based models in Indonesia. The goal of this initiative is drive the Indonesian economy into the top 10 rankings globally by 2030, which builds Indonesia’s current listing by the United Nations Industrial Development Organisation (UNIDO) as one of the world’s top 10 manufacturing industries.

A new feature this year is the co-location of Subcon Indonesia alongside the Manufacturing Indonesia 2018 Series of Exhibitions. Indonesia’s first subcontracting exhibition is held to provide a platform on opportunities for local subcontractors to present their capabilities in supporting market and industry needs. This is an effective way to bridge the gap between the machine makers and the end manufacturers which already exist and are actively present at the event across its various featured sectors.

Karnadi Kuistono, Chairman of Asosiasi Produsen Peralatan Listrik Indonesia (APPI) has also said that, “Indonesian manufacturing and electrical companies have followed International and Indonesian Standards (SNI) where production has been adapted to comply with required order or ready stock specifications. Although some materials and components for downstream industrial products are still imported, industrial and infrastructure projects can utilize on national design and engineering. This clearly will have a positive impact for national economic growth.”

Manufacturing Indonesia 2018 is a strategic converging point for all attendees with industry players and notable exhibitors including DMG Mori, First Machinery Trade Co, Jaya Metal, Kanematsu KGK, Mitsubishi Electric Indonesia, Somagede and Yamaha Motor Parts Manufacturing Indonesia.

Please visit www.manufacturingindonesia.com for more information.

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Hanoi Holds Inaugural Vietnam Digital Awards

Hanoi Holds Inaugural Vietnam Digital Awards

The inaugural Vietnam Digital Awards has been launched in Hanoi. Honouring excellent digital products and services, it was organised by the Vietnam Digital Communications Association (VDCA) under Ministry of Information and Communications.

Deputy Minister of Information and Communications, Nguyen Minh Hong, who also chairs the VDCA, has said that the awards will occur annually and function to award organisations and individuals who have outstanding contributions in devising digital technologies for the improvement of both local and international customer experiences. Additionally, he also hopes that the awards will encourage companies in all industries to invest in and adopt digital technologies.

Among the 34 winners for this year’s digital awards, 16 were for conventional digital products and services aimed at solving social issues, while the remaining 18 were for outstanding companies and individuals who displayed strong digital transformation in their work functions.

The maiden awards comprise of two major categories that are awarded to two separate target groups. The first category covers typical digital products and services by companies and individuals within the ICT field, while the second category seeks out excellent digital applications by companies that are able to successfully digitally transform their work models and shift from a conventional business model to a digitally based operations and business environment.

According to the Organising Committee, the criteria for selecting the winners are based on the ability of the technologies to hit business KPIs as well as the features and practical functions that the technologies offer.

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Cloud And Security To Drive DX And Innovation Trends In Indonesia For Next Five Years

Cloud And Security To Drive DX And Innovation Trends In Indonesia For Next Five Years

JAKARTA, INDONESIA: Based on findings from IDC’s inaugural Business Innovation Forum at the Raffles Hotel Jakarta, the company believes that the next five years will be the year of autonomy for Indonesia, where cloud and security will be the key technologies to drive digital transformation and innovation for local enterprises to become digitally determined. Additionally, the company has also observed that the digital ecosystem in Indonesia is on the way to becoming more cloud-enabled, data-driven as well as secure in mobile and other digital environments.

The IDC Asia/Pacific DX Sentiments Survey 2018 has also revealed that cloud, security, big data analytics and IoT are the top priority technologies for enterprises in Indonesia. These technologies are determined as part of the digital ecosystem of enterprises. Meanwhile, artificial intelligence (AI) and blockchain are the two emerging technologies that are still at the exploration stage for local enterprises. With the constant change in customer behaviour and cost optimisation, IDC urges enterprises to transform their business and operating models by implementing the right technologies to increasing customer and operational experience in the organisation.

According to IDC Indonesia End-User Survey 2018, more than 50 percent of Indonesian enterprises are focusing on transforming their operating model, especially the business process, while omni-channel and information transformation are determined as next capabilities to build. The ICT Spending of Indonesia is projected to hit IDR 445 Trillion in 2018 with CAGR 4.5 percent (2016-2021), driven by the spending of enterprises businesses.

“Enterprises in Indonesia are becoming aware of the benefits of using digital technologies and developing digital capabilities to fast track business growth and it is exciting to see how innovation kicks in for more mature enterprises – or digitally determined enterprises. The 3rd platform technologies such as Cloud has become a core technology for most enterprise to develop and master its capabilities. Cloud is no longer a choice but a critical foundation for present and future technology innovation,” said Mevira Munindra, Head of Operations, IDC Indonesia.

Mevira added, “In the past years, security has always been the “2nd tier” investment for organisations. However, with growing sense of DX and adoption of 3rd platform and emerging technologies such as IoT, Machine Learning, AI, Blockchain, the digital threats or adversities are also evolving along its way. This creates an urgency for enterprises to enable security to strike the right balance between innovation and risk management.”

IDC believes that local enterprises must keep innovating, be agile to changes and be customer-driven to stay determined and compete in the market. The IDC Business Innovation Forum 2018 brought together regional industry leaders and experts across Indonesia. And the insights offered at this event will help business leaders to understand technologies’ trends that enable digital transformation in the organisation such as cloud and AI, as well as blockchain and security. These technologies are considered as both core (cloud and security) and emerging/innovative (AI and Blockchain) capabilities that will accelerate organisations’ DX journey.

 

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2019 Gartner CIO Agenda Survey Reveals That India Is Entering Third IT Era

2019 Gartner CIO Agenda Survey Reveals That India Is Entering Third IT Era

Digital business is maturing from tentative experiments to large-scale implementation across the economy. CIOs must evolve their thinking to be in tune with a new era of rapid increases at the scale of digital business and Gartner’s annual global survey of CIOs has revealed that the CIO role will remain critical to digital transformation.

The 2019 Gartner CIO Agenda survey gathered data from more than 3,000 CIO respondents in 89 countries and all major industries, representing approximately $15 trillion in revenue/public-sector budget and $284 billion in IT spending. And according to the survey, digital business reached a tipping point this year with 46 percent of Indian CIOs reporting that their organisations have changed their business models or are in the process of changing them.

“What we see here is a milestone in the transition to the third era of IT, the digital era,” said Andy Rowsell-Jones, vice president and distinguished analyst at Gartner. “Initially, CIOs were making a leap from IT-as-a-craft to IT-as-an-industrial-concern. Today, 20 years after we launched the first CIO Agenda survey, digital initiatives, along with growth, are the top priorities for CIOs in 2019. Digital has become mainstream.”

India’s IT Budget Growth Slows Down, But Remains Above the Global Average

The transformation toward digital business is supported by steady IT budget growth. Globally, CIOs expect their IT budgets to grow by 2.9 percent in 2019. This is only slightly less than the 2018 average growth rate of 3 percent. A look at the regional differences shows that the regions are moving closer together, but India still has the lead. Indian IT budgets are expected to grow by 3.9 percent in 2019, which is less than the 7.4 percent growth rate of the previous year. This slowing can be attributed to the larger macroeconomic situation concerning slow economic growth, corporate earnings and market volatility. Overall, Asia/Pacific shows an expected growth of 3.5 percent.

“Indian CIOs should use their financial resources to make 2019 a transformative year for their businesses. Stay active in the transformation discussions and invest time, money and human resources to remove any barriers to change. Organisations that fall behind in digital business now will have to deal with a serious competitive disadvantage in the future,” said Mr. Rowsell-Jones.

Disruptive Technologies Are Breaking Through

Disruptive emerging technologies will play a major role in reshaping business models as they change the economics of all organisations. Gartner asked CIOs and IT leaders which technologies they expect to be game-changers. Among Indian respondents, data and analytics was the most mentioned technology (32 percent), while artificial intelligence (AI) ranked second (30 percent).

With regards to implementation, when asked about their organisation’s plans in terms of following digital technologies and trends, we see an impressive 270 percent increase in AI adoption since 2015 in India. During the same time frame, 3D printing adoption increased by 100 percent and conversational interfaces deployment by 48 percent.

“On the surface this looks revolutionary. However, this bump in adoption may indicate irrational exuberance instead,” said Mr. Rowsell-Jones. “While CIOs can’t afford to ignore this class of technologies, they should retain a sense of proportion. For example, the latest batch of AI tools is yet to go through its Trough of Disillusionment.”

Cybersecurity Becomes an All-Company Issue

According to the survey, 94 percent of Indian CIOs expect cybersecurity threats to worsen. It is therefore necessary to create a secure base for digital business that shields both organisation and clients. The survey indicates that 62 percent of Indian CIOs said cybersecurity is their responsibility. However, on its own, the IT organisation can no longer provide cybersecurity.

The rise of social engineering attacks, such as phishing, requires a broader behavioural change from all employees. However, in only 9 percent of Indian organisations is the board of directors accountable for cybersecurity, rather than the CIO alone. Nevertheless, to improve security against cyberthreats, in all organisations, CIOs are combining measures to harden information-processing assets with efforts to influence the people that use technology.

“Last year, I said that CIOs must start scaling their digital business, and they excelled,” said Mr. Rowsell-Jones. “This year, they have to take it one step further and put their growing digital business on a stable and secure base. Success in the third era of enterprise IT hinges on a sound strategy that combines new, disruptive technologies with a rebalancing of existing investments.”

Gartner clients can learn more in the report “2019 CIO Agenda: Securing a New Foundation for Digital Business.”

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DXC Technology Opens Digital Innovation Lab In Singapore

DXC Technology Opens Digital Innovation Lab In Singapore

DXC Technology has announced the opening of its Digital Innovation Lab in Singapore. Developed with the support of the Singapore Economic Development Board (EDB), the DXC Digital Innovation Lab Singapore is an advanced environment for the incubation of ideas, learning and innovative technology solutions developed by data scientists and enterprise solution experts. The lab will benefit DXC employees, clients and partners, as well as the technology and business communities of Singapore, the region and beyond.

The DXC Digital Innovation Lab Singapore is an extension of DXC Labs, whose goal is to ensure that DXC masters the emerging technologies it needs in order to lead clients through accelerating digital transformation. At the innovation lab, digital specialists will explore novel technologies, develop prototypes and create reference architectures for rapid business deployment. It will showcase new and evolving approaches for delivering transformative digital solutions in industries such as insurance and financial services, healthcare and manufacturing. DXC Digital Innovation Lab Singapore will enable DXC to co-create prototypes and solutions with customers and partners across Asia.

“The DXC Digital Innovation Lab will accelerate the digital transformation of enterprises in Singapore,” said Ang Chin Tah, director of Infocomms and Media, EDB. “The Lab will also create opportunities for Singaporeans to gain valuable practical experience from the use of cutting-edge technology in real-life business applications, further building our pipeline of commercially-minded digital talent.”

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Gartner 2019 CIO Agenda Reveals Scaling Of Digitalisation In APAC

Gartner 2019 CIO Agenda Reveals Scaling Of Digitalisation In APAC

Thirty one percent of CIOs in the Asia Pacific region have evolved their digital initiatives to the scaling stage, up from 19 percent in 2018, according to a survey from Gartner, Inc. This indicates that digital business is maturing throughout the region, from tentative experiments to application at a massive scale. The major driver for scale is the intent to increase customer engagement via digital channels.

Analysts presented the Asia Pacific findings from Gartner’s annual global survey of CIOs during the Gartner Symposium/ITxpo on the Gold Coast. The 2019 Gartner CIO Agenda survey gathered data from more than 3,000 CIO respondents in 89 countries and all major industries — 671 CIOs are from 16 countries within the Asia Pacific region, representing $6.1 trillion in revenue and $73.7 billion in IT spending.

The survey results show that digital business has reached a tipping point. Forty seven percent of Asia Pacific CIOs also reported that their enterprises have already changed their business models or are in the process of changing them. Forty percent report evolving consumer demands are driving their business model change.

“The ability to support greater scale is being invested and developed in three key areas: volume, scope and agility,” said Andy Rowsell-Jones, vice president and distinguished analyst at Gartner. “All areas aim at encouraging consumers to interact with the organisation. Generally speaking, the greater the variety of interactions that are available via digital channels, the more engaged a consumer becomes and the lower the costs to serve them are.”

Mr. Rowsell-Jones recommends that CIOs throughout Asia Pacific evolve their thinking to be in tune with this new era of rapid increases in the scale of digital business.

Steady IT Budgets

The survey results indicate that transformation toward digital business is supported by steady IT budget growth. CIOs globally expect their IT budgets to grow by 2.9 percent in 2019, but Asia Pacific is the leading region with an expected 3.5 percent growth. However, this is a significant cut from the 5.1 percent projected budget increase in 2018.

Boards of directors typically also ask for a set of key performance indicators (KPIs) to measure digital transformation progress. The Gartner survey found that 81 percent of Asia/Pacific CIOs measure the return on investment (ROI) of digital.

“CIOs should use their financial resources to make 2019 a transformative year for their businesses,” said Mr. Rowsell-Jones. “Stay active in transformation discussions and invest time, money and human resources to remove any barriers to change. Enterprises that fall behind in digital business now will have to deal with a serious competitive disadvantage in the future.”

The top five areas that Asia Pacific CIOs will invest new or additional funding in 2019 are: business intelligence and data analytics (42 percent); core system improvements and transformation (33 percent); artificial intelligence (AI) and machine learning (33 percent), cybersecurity and information security (32 percent); and digital business initiatives (30 percent).

AI And Cybersecurity Shape The CIO Technology Agenda

The CIO Agenda survey indicates that disruptive emerging technologies will play a major role in reshaping business models in Asia/Pacific as they change the economics of all organisations. Thirty four percent of CIOs in the region expect AI to be the most disruptive game changer for their organisations in 2019, taking the top spot away from data and analytics, which now occupies second place at 26 percent.

Forty nine percent of Asia Pacific CIOs have already deployed AI technology or deployment is in short-term planning, coming in second behind cybersecurity (86 percent). The top three ways Asia Pacific CIOs are using AI are for chatbots (37 percent), process optimisation (27 percent) and fraud detection (20 percent).

“This rapid shift to AI looks revolutionary on the surface, but this bump in adoption rate may indicate irrational exuberance instead,” said Mr. Rowsell-Jones. “While CIOs can’t afford to ignore this class of technologies, they should retain a sense of proportion. This latest batch of AI tools is yet to go through its Trough of Disillusionment.”

According to Mr. Rowsell-Jones, the strong focus on cybersecurity shows the necessity of creating a secure base for digital business that shields their organisation and clients. The survey indicates that 45 percent of Asia/Pacific CIOs still own the responsibility for cybersecurity. However, the IT organisation alone cannot provide cybersecurity anymore.

The rise of social engineering attacks, such as phishing, require a broader behavioural change of all employees. In 24 percent of the digitally top performing organisations in Asia/Pacific, the boards of directors are accountable for cybersecurity rather than the CIO alone. Nevertheless, CIOs are combining measures to harden information processing assets with efforts to influence the people that use technology to improve security against cyberthreats.

“CIOs in the region excelled at scaling their digital business last year, but they now have to take it one step further and put their growing digital business on a stable and secure base,” said Mr. Rowsell-Jones. “Their success hinges on a sound strategy that combines new, disruptive technologies with a rebalancing of existing investments.”

Gartner clients can learn more in the report “2019 CIO Agenda: Securing a New Foundation for Digital Business.”

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IDC Unveils Top 10 Asia Pacific Predictions For 2019

IDC Unveils Top 10 Asia Pacific Predictions For 2019

SINGAPORE: IDC has unveiled its top predictions for the Asia Pacific region, with the exception of Japan (APeJ), at the IDC Asia/Pacific Futurescapes 2019 held at the Singapore Marriott Tang’s Plaza Hotel. The event is one of ICT’s biggest thought leadership events every year where IDC unveils its top 10 predictions for ICT and industries for the next 36 months. This year, IDC shared that it predicts that at least 55 percent of organisations will be digitally determined by 2020, transforming markets and reimagining the future through new business models and digitally enabled products and services. Digitally determined organisations demonstrate the ability to vision, plan, and operationalise DX through ambition, grit, discipline, commitment and hard work. Ultimately, all digital determined organisations aspire to become Digital Native Enterprises (DNE) which are defined by IDC as an entity that can scale its business and innovate at a pace that is an order of magnitude greater than traditional businesses.

“To be one of the digitally determined, Asia/Pacific organisations requires more than tenacity; it requires a blueprint that consists of a single enterprise strategy, resoluteness to make required organisational and cultural changes, a long investment strategy based on the principle that digital is inherently valuable to the business; and should have a single digital platform to scale technology innovations,” said Sandra Ng, Group Vice President for ICT Practice at IDC Asia/Pacific.

According to Ng, the top predictions that will impact the ICT industry and both technology buyers and suppliers in Asia/Pacific in the next 36 months are:

#1: Digital determination: By 2020, at least 55 percent of organisations will be digitally determined, transforming markets and reimagining the future through new business models and digitally enabled products and services.

#2: Data monetization: By 2020, 60 percent of large enterprises will create data management or monetization capabilities, thus enhancing enterprise functions, strengthening competitiveness, and creating new sources of revenue.

#3: Digital KPIs: By 2023, 80 percent of entities will have incorporate new digital KPI sets – focusing on product/service innovation rates, data capitalisation, and employee experience – to navigate the digital economy.

#4: Digital twin: By 2020, 30 percent of A1000 companies will have implemented advanced digital twins of their operational processes which will enable flatter organisations and one third fewer knowledge workers.

#5: Agile connectivity: By 2021, driven by LoB needs, 60 percent of CIOs will deliver “agile connectivity” via APIs and architectures that interconnect digital solutions from cloud vendors, system developers, startups, and others.

#6: Blockchain-enabled DX platforms: By 2021, prominent in-industry value chains, enabled by blockchains, will have extended their digital platforms to their entire omni-experience ecosystems, thus reducing transaction costs by 35 percent.

#7 BizOps: By 2021, 45 percent of CIOs will expand agile/ DevOps practices into the wider business to achieve the velocity necessary for innovation, execution, and change.

#8 AI-driven edge: By 2022, over 30 percent of organisations’ cloud deployments will include edge computing, and 25 percent of endpoint devices and systems will execute AI algorithms.

#9 Digital trust: By 2020, 55 percent of CIOs will initiate a digital trust framework that goes beyond preventing cyberattacks and enables organisations to resiliently rebound from adverse situations, events, and effects.

#10 AI-based IT Operations: Compelled to curtail IT spending, improve enterprise IT agility, and accelerate innovation, 60 percent of CIOs will aggressively apply data and AI to IT operations, tools, and processed by 2021.

Ng concludes, “AI is creating a new paradigm for individuals, businesses, industries, economies and governments. It is shaping the future of intelligence in organisations and in workers. To this end, IDC predicts that by 2025, 60 percent of frontline connected devices will be voice-enabled, with a smart assistant, and able to control 80 percent of devices deployed in consumer and enterprise settings. Voice is increasingly influencing the way we work, live, learn and play. The race to the future enterprise has begun. No one and no entity will be spared of the need to at least reset or reboot, if not reinvent. Reinvention is the new black!”AI

These strategic predictions for the Asia/Pacific market are presented in full in the following reports: IDC FutureScape: Worldwide IT Industry 2019 Predictions – APeJ Implications; IDC FutureScape: Worldwide Digital Transformation (DX) 2019 Predictions – APeJ Implications; and IDC FutureScape: Worldwide CIO Agenda 2018 Predictions – APeJ Implications.

To learn more about other IDC FutureScape reports on the latest technology and industry predictions for WW and the Asia/Pacific region, please visit the FutureScapes Reports Library.

IDC has also prepared a FutureScape webinar series, which provides a crisp guidance to all executive parties on how to lead one’s Digital Transformation strategy on various technology and vertical topics. To register for these webinars, click here.

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